Direct Mail: Post Card (Pro) Spec Sheet

Specs needed to complete the Direct Mail: Post Card (Pro). 

Segmentation

Customer profile description, suggestion of at least 250 characters (2-3 sentences).

Direct Mail Content - Front Panel

Headline: 20 to 70 characters

Brand or Partner Offer Headline: 20 to 70 characters

Brand or Partner Offer Descriptive Copy: 20 to 70 characters

Direct Mail Content - Back Panel

Item Content (Up to 3^*) - Itinerary, Amenity, Product  ^*Item 3 is on landing page only

Main Image (1): Landing Page - 1200 px x 1000 px; Email - 300 px x 250 px; JPG/JPEG/PNG, Print ready resolution of min 300 DPI

Title: 5 to 100 characters

Ensemble Exclusive Offer: Up to 300 characters 

Description: 50 to 500 characters

Map Image (1): 1200 px x 400 px; JPG/JPEG/PNG, Print ready resolution of min 300 DPI

Destinations: Up to 400 characters, listed in City > Country format

Inclusions: Up to 10 bullet points

Pricing conditions: Up to 300 characters 

Landing Page Content

Title: 10 to 75 characters

Intro: 25 to 500 characters

Hero images (up to 4): Landing page - 1500 px x 750 px; Email - 600 px x 300 px; JPG/JPEG/PNG

Offer or Brand Headline: 20 to 100 characters

Offer or Brand Description: 30 to 700 characters

Consumer terms: Unlimited character count

Advisor terms: Unlimited character count

Video Content

Title: 10 to 65 characters

Support Content

Support image: 1000 x 1200 px

Support headline: 20 to 100 characters

Support description: 200 to 800 characters